The Mission

Empowering people to wake up naturally, feel refreshed, and optimize their daily performance through smart sleep technology.

The Challenge

Every morning, many people's willpower dies before the day even starts. The problem being addressed by Naomi is morning fatigue and difficulty waking up, which lead to underperformance. Inefficient waking methods disrupt the natural sleep cycle, causing stress, exhaustion, and decreased productivity. This can negatively impact mental health, leading to poor decision-making and reduced performance in both personal and professional life.

The solution

Naomi is a smart sleep mask that synchronizes wake-up alarms with the user's natural sleep cycle, ensuring a stress-free and energized start to the day. By tracking sleep patterns and automating wake-up times, it helps users wake up effortlessly, avoid morning fatigue, and optimize their daily productivity. Combined with a free companion app and a premium subscription option, Naomi offers a seamless integration of sleep tracking and smart alarm automation, catering to busy professionals, early risers, and productivity enthusiasts.